Information Rules: A Strategic Guide to the Network Economy

Information Rules: A Strategic Guide to the Network Economy is a book by Carl Shapiro; Hal R. Varian, published in 1998. This Waffle podcast explores the book across 8 episodes.

Information Rules by Carl Shapiro and Hal Varian explains the economics of information goods and competition in network markets. This series connects pricing, product versions, bundling, and intellectual property to the challenge of selling something costly to create but cheap to copy. Switching costs, customer lock-in, network effects, and standards wars show how firms compete for lasting market positions. Listeners explore business strategy and public policy through the book's historical examples of technology markets.

These episodes are AI-generated adaptations grounded in the book. Listen to the first episode here and continue the series in the Waffle app.